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EVN Expo ‘25: The Loud Convoy
Impact / Case Studies / EVN Expo ‘25: The Loud Convoy

EVN Expo ‘25: The Loud Convoy

Case Study

Challenge.

Grab the attention of transport unions, fleet operators, and everyday commuters to showcase the electric vehicle revolution.

Solution.

A 3-day, noisy combustion-vehicle convoy across major Lagos corridors. Ten daily canvassers drove high-energy street engagements and instant QR sign-ups.

Outcome

The Outcome.

Sparked a massive citywide conversation on urban noise and pollution. Flipped a basic roadshow into a heavy cultural statement while locking in direct stakeholder engagement.